Spice 91.9 FM’s Presenter has advised two times VGMA’s Song Writer of the year, Kofi Kinaata to beef up his current management team.
Speaking on Ofie ne Fie (an entertainment show which airs from 7:00 PM to 10:00 PM each weekday), the outspoken Presenter urged the Team Move CEO to get a solid Marketing Manager to join his team and help in selling him to the cooperate world.
“After releasing Susuka, Confession and Sweety Pie, Kofi is doing his best by releasing songs which the people of Sekondi-Takoradi love, but since winning an award in the 2017 VGMA’s he has never gained nomination again, I agree if someone says he can’t be gaining nominations every year but the Kofi we know and love can do better than he is doing”
“The last three songs I played (Susuka, Confession and Sweety Pie) were all huge across the country but it is not the case now; his songs enjoy massive airplay in the Western and Central Regions only though they are good songs, so I ask myself that, what is the problem? Is he facing problems after leaving high-grade? Or he has become reluctant? I personally think he has become reluctant including the people around him”
“An artiste is like a company, I think he has to beef up his management or the boys around him. He needs an experienced marketing brain; I still don’t understand why there are cooperate institutions in this region who are picking artistes from other regions as brands ambassadors”
“I feel he should get a team that can come up with proper proposal to sell the product (Kofi Kinaata). Kinaata is a big artiste and should be the next name after Sarkodie, Stonebwoy and Shatta Wale. Tema boast of Sarkodie, Accra boast of Shatta Wale and Volta Region also boast of Stonebwoy and they are all A-List artiste, we can boast of only Kofi Kinaata in the Western Region but he is not an A-list though he has more sensible songs than all the aforementioned musicians, so why is he not an A-List artistes?
“Lots of the big artistes have big brains behind them as their managers; if some companies can hire the services of a risk manager to help them in taking risk, then I think our brother has to get a solid marketing manager to help in selling him”.
Yoofi Eyeson has Emceed lots of big events including Kofi Kinaata’s Made in Taadi Concert.