CLUB Beer, Accra Brewery Limited’s (ABL) flagship brand and Ghana’s number one selling beer has expanded its product range with cans under the theme “Welcome Freedom” as part of the company’s effort to provide convenience to its customers and contribute to a cleaner world.
During the Launch, Ms. Ewurafua Addo-Atuah, ABL’s Head of Marketing, said “the aluminum cans give credence to ABL’s commitment to invest in a Cleaner World where natural resources are shared and preserved for the future”.
Aluminum cans are considered to be the most recyclable beverage packaging which result in an increase in value and recycling rate unlike other forms of packaging.
Ms. Addo-Atuah further expressed her delight over the level of convenience the new cans will offer consumers of CLUB.
She remarked that CLUB has always prided itself in offering differentiated experiences that drive resonance with consumers whilst mirroring their needs and introduction of the cans marks another one of these experiences for Charlies across the country.
Consumers of CLUB Beer were also assured to anticipate continuous drive of the company to serve exciting new offerings.
CLUB Beer 500ml cans are available for sale in retail shops and key distributor points at GHC6.50 per can.
These 500ml cans compliment CLUB Beer’s existing 330ml, 625ml returnable glass bottles, and BUBRA (draught). .